Tuesday, September 20, 2016

GoPro Karma drone takes flight

At $ 800, pricing seems incredibly competitive. We believe that's because they intend to make money on the ecosystem and not just on this drone.

At $ 800, pricing is competitive. We believe that’s because GoPro intends to glean profits from the ecosystem and not just the drone.

It is very difficult to introduce a drone product in the market today with the dominance and lead of companies such as DJI, which is already in its fourth generation design. So GoPro did not rush the Karma to ensure that it was at least competitive.

Its edge is that it is purpose-built for shooting video, meaning features and portability are optimized for this sole purpose. And since profits are likely derived from camera sales — and the just announced cloud-based video services — the Karma appears to be a solid value.

The Karma features a compact design and includes an image-stabilization grip that can be handheld or mounted to vehicles, gear, and more.

//www.youtube.com/watch?v=CjNjcrQZtd8

Here’s a full round-up of features:

  • Compact and foldable, the entire system fits into the included backpack
  • A game-style controller features an integrated touch display, making it fun, fast and easy to fly without the need for a separate phone or tablet to see what your drone sees.
  • The 3-axis camera stabilizer can be removed from the drone and attached to the included Karma Grip for capturing smooth handheld and gear-mounted footage.

//www.youtube.com/watch?v=vlDzYIIOYmM

Karma will be available starting October 23 for $ 800 (without camera) or $ 1100 for the drone and a HERO5 Black POV camera.

For more information visit shop.gopro.com.

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